ATTENTIVE REBRAND
Rebranding the leader in conversational commerce to prepare the brand for massive growth.
Attentive is a SaaS company that empowers brands to create meaningful interactions through personalized text messaging. In 2020, I was brought on as the second hire on the company’s internal Brand Design team, and we immediately got to work on a complete rebrand of the company. The new logo and website were featured on Brand New and Typewolf, respectively.
Agency Partner: High Tide
WORDMARK
TYPOGRAPHY & PALETTE
BRAND GUIDELINES
WEBSITE
SWAG
HOUSE BRANDS
House Brands are fake brands created to showcase the Attentive product without the legal and churn risks of using customers. Each bespoke brand features colors pulled from the Attentive palette.